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Partnerships · Advertising · Media Kit

Your Brand. My Readers.
Together in the Front Row.

As a former flight attendant and hotelier, I know the travel industry from both sides. My readers trust my recommendations — because I never recommend anything I haven't genuinely experienced myself.

Get in touch →
DACHCore Audience
AT · DE · CH
25–54Primary Age Group
affluent & travel-ready
★★★★★Focus
Business Class & Luxury Hotels
100%Own Experiences
no outsourced content
Why erstereihe.at

Insider Knowledge That Actually Converts

Not every travel blogger has worked in Business Class. I have. Seven years as a flight attendant with an international airline — followed by years in hotel management. I know the difference between a tidy room and truly exceptional service. Between marketing promises and lived reality.

This makes erstereihe.at one of the few Austrian travel blogs reviewing Business Class, luxury hotels, Salzburg restaurants and premium travel products from genuine experience. My readers come to make a decision — not just to dream.

✈️

Insider Perspective

7 years as flight attendant + hotel management. I recognise quality — and write honestly when it falls short.

🎯

Purchase-Ready Audience

My readers pay for premium experiences. Not bargain hunters — quality travellers.

🏔️

Salzburg & DACH

Salzburg-based, authentically Austrian. One of the few premium travel blogs with a regional focus.

Audience & Reach

Who My Readers Are

erstereihe.at appeals to people who don't see travel as a commodity. They book Business Class, stay in four- and five-star hotels, and choose quality over price. Exactly the audience that matters for premium brands.

Age Group

Focus on 25–54 year olds — professionally active, affluent, travel-enthusiastic.

Geography

Austria, Germany, Switzerland. Focus on Vienna & Salzburg.

Travel Behaviour

Multiple trips per year, tendency towards Business Class and premium accommodation.

Interests

Business Class · Luxury Hotels · Restaurants · Travel Tech · Deal Alerts · Loyalty Programmes

Services

What I Can Do For You

Every partnership is different — that's why I develop an individual concept for each partner. Here's where I create the most value:

Hotel & Airline Reviews

Honest reviews with insider-level depth. Photos, SEO-optimised text, social media coverage.

Sponsored Posts & Advertorials

Sponsored content in editorial style — clearly labelled as advertising, yet genuinely readable.

Affiliate Partnerships

Long-term integration into relevant articles — hotels, flights, transfers, travel products.

Deal Alerts & Newsletter

Your offer directly to my deal alert subscribers — ideal for time-limited promotions.

Social Media

Instagram & TikTok Stories, Reels and posts from an authentic travel perspective.

Product & Service Reviews

Travel tech, MobiMatter, luggage, insurance, credit cards, transfers — things travellers genuinely need.

Special Focus

Restaurants, Experiences & Businesses in Salzburg & the Region

Salzburg is my home city — and I write about it with the eye of someone who knows what quality means. Whether it's a city restaurant, a traditional Heuriger in the Salzburg region, an excursion destination, an active experience or a local business: if you want to reach local guests and tourists, this is the right platform. My readers don't only travel far — they also appreciate extraordinary experiences right on their doorstep.

Restaurants Salzburg Day Trips Hotels Salzburg Region Experiences & Activities Local Businesses Salzburg Food Scene
My Principle

Why Honest Reviews Aren't a Risk — They're Your Biggest Asset

Many brands shy away from honest bloggers. I see it differently: partnering with me doesn't get you a polished ad message — it gets you the most credible form of recommendation that exists.

My readers trust me because I have never recommended anything I wasn't genuinely convinced by. That trust is worth more to any partner than a thousand uncritical articles nobody believes. A recommendation from erstereihe.at is credible because I also say no.

Transparency

What I Don't Offer

Clear boundaries build trust — for my readers and for you as a partner:

  • Pre-written copy published verbatim — every article is written in my own voice
  • Guaranteed positive reviews regardless of actual experience
  • Hidden advertising without disclosure — all partnerships are transparently labelled
  • Topics that don't match my audience (e.g. package tours, budget hostels)
  • Paid do-follow links without editorial merit
  • Mass partnerships — I work with selected partners, not with everyone
Current Partnerships

Who I Work With

These partners have genuinely impressed me — that's why I recommend them to my readers. Every partnership is based on genuine conviction, not the highest bid.

Hilton HotelsLuxury Hotels Worldwide
TravelCircusShort Trips & City Breaks
MobiMatterMobiMatter for Travellers
Expedia / Hotels.comHotel & Travel Booking
Kiwi.comFlight Search & Deals
GetTransferAirport Transfers Worldwide

Full media data & reach statistics available on request: [email protected]

Frequently Asked Questions

Everything You Need to Know

How does a partnership work in practice?

I respond to every serious enquiry within 48 hours. We discuss format, timeline and goals — after that I retain editorial freedom over text and judgement. After publication you receive full statistics: page views, time on page, clicks.

What does a partnership cost?

Pricing depends on format, scope and exclusivity. Affiliate partnerships are commission-based. For all other formats I'm happy to provide an individual quote after a brief conversation.

Do you also do local partnerships in Salzburg?

Absolutely — and it's one of my strengths. Salzburg is my home. Whether it's a restaurant review, a hotel in the Salzburg region, a regional experience or a local service: if it fits my readers and has quality, I'm very much interested.

Which topics fit erstereihe.at?

Business Class & Premium Economy airlines, four- and five-star hotels, luxury city breaks, Salzburg restaurants, regional experiences, travel tech (MobiMatter, luggage, apps), credit cards & loyalty programmes, airport transfers and premium travel services.

Ready to Start?

Ready for the Front Row?

Send me a short email with your idea — I'll get back to you within 48 hours. No lengthy questionnaire, no complicated process.

[email protected]